The Zhejiang Provincial Consumer Protection Committee and the Zhejiang Furniture Product Quality Inspection Center have conducted a comprehensive investigation on 128 solid wood furniture dealers in 7 well-known furniture markets in Hangcheng. Among the brands such as Shaoxing Sanshan and Huaye, the pass rate of products called "all solid wood" is 0%.
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The furniture market with sofas , beds and wardrobes as the three major pieces is the protagonist of various consumer markets during the holidays, and the discount and price reduction promotion methods are dazzling. At the same time that sales of high-, medium- and low-end furniture are extremely hot, there have been increasing complaints. The names of "all solid wood" and "foreign brand" are eye-catching, but consumers in the furniture market are confused, and consumers are hard to tell.
Deceptive "solid wood" furniture
"The material of the wardrobe feels quite weighty. I thought it should be real wood." Consumer Xiao Zhao said, "It took a long time to find out that it was actually MDF and veneer. The store justified that it was only "Solid wood", it is not pure solid wood. "
Due to the advantages of environmental protection, health, and stable physical properties, solid wood furniture has always been the first choice for customers with certain consumption capabilities. However, from the market feedback, the proportion of complaints about solid wood furniture is quite large. "General Technical Conditions for Wooden Furniture" divides furniture into three categories: solid wood, wood-based panels, and comprehensive furniture. Some small workshops have high counterfeiting technology. They look even more gorgeous than real solid wood furniture, and have more exquisite patterns. From the layman ’s perspective Similar to solid wood.
Professionals revealed that there are many fake and solid “solid wood furniture†on the market, and it is difficult for ordinary consumers to see what material is used. Some so-called "pure solid wood furniture" use multi-layer boards, chipboards, or even MDF in places where consumers are difficult to notice. Sell ​​"impure" furniture at "pure" prices, and earn a high price difference.
According to the "General Technical Conditions for Wooden Furniture" issued by the General Administration of Quality Supervision, Inspection and Quarantine and the National Standardization Management Committee, furniture components must meet the solid wood standard of more than 70% to be called solid wood furniture. Some businesses mentioned " pure solid wood furniture ", " raw wood furniture ", and " environmentally friendly solid wood furniture ", which are not mentioned in the national standards and belong to the unstandardized formulation.
At present, most of the bed frames and wardrobes on the market are made of wood. Because the surface of the bed frames and cabinets are mostly decorated with paint, it is difficult to see the internal materials. Consumers should pay attention to preventing bad businesses from posing as chipboards during the purchase process. High-density board, the phenomenon of high-density board pretending to be solid wood.
Brand furniture
"Obviously it is a domestic product, but it has given itself a foreign name to pretend to be 'imported'. How can we be relieved of our large price?" Consumer Xiao Wu said angrily. CCTV's "Weekly Quality Report (Weibo)" exposed "Da Vinci" furniture posing as "foreign brand" news has caused widespread concern.
Well-known brand furniture that I bought several times after "price", but found that it was "advanced" imitation products. On the one hand, the sales staff catered to the customers' strong "price" consumer psychology, and on the other hand, they made higher profits. Some so-called imported brands do not even have English websites.
"Many mahogany furniture companies do not have large factories. Due to limited production capacity and other reasons, supply is often tight. In order to maximize the scale of profits, some companies buy semi-finished products or even finished furniture directly from small workshops at low prices. "Industry sources said that after few processing steps, low-priced furniture was sold to consumers at a high price under their own brand. The mahogany furniture produced by the OEM is not produced by the enterprise itself, the quality cannot be effectively guaranteed, and the after-sales service provided to consumers is often greatly reduced. (Litian)
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