China's industrial paint companies are facing internal and external attack

It is reported that the biggest news in the paint and coatings industry in the first half of this year is that major paint and coating brands have launched advertising campaigns. The real pillar of the Chinese paint and coating industry is the obscure industrial paint and coating industry. It is understood that from January to June 2013, architectural paints accounted for only 29% of the country's paint production, while industrial paints are the main body of the Chinese paint and coating industry, with a proportion of 71%. However, at present, the profits of many paint companies in China have fallen below 10%, exceeding the warning line of normal profits of the industry.

Has many uses

Industrial paints are equipment used in the production of industrial enterprises, such as protection and decoration of ships, containers, bridges, gas cabinets, port machinery, chemical equipment, railway tank cars, electrical machinery, tanks, pipeline inner walls, various steel structures, concrete, etc. Paint. Industrial paints include asphalt paints, alkyd paints, amino paints, epoxy paints, polyurethane paints, acrylic paints, organic silicon paints, fluorocarbon paints, and rubber paints.

With decoration and protection

Industrial paints not only have decorative functions, but also have many advantages such as protection functions:

1, colorful, decorative effect is good;

2, excellent performance, versatile, good protection effect;

3, a variety of construction methods, after spraying, roller coating, brush coating and other construction.

China's industrial paint companies face "internal and external attack"

According to a survey, the demand for industrial paints in the world in recent years is growing at an average rate of 3.5% per year. As of 2011, the global paint market has reached 27 million tons, involving more than US$93 billion. Among them, the demand for industrial paint in the Asia Pacific region will reach 8.9 million tons. In the context of the world industrial paint market environment, international mergers and acquisitions of top international brands of industrial coatings have intensified and accelerated the development of the Asian market, especially the Chinese market. However, at present, the profits of many paint companies in China have fallen below 10%, exceeding the warning line of normal profits of the industry. Under normal circumstances, the normal industrial profits of paint manufacturers should be 20%-30%, at least more than 10%.

With the rapid development of the global industry, many new requirements have been put forward for the performance of industrial coatings. Nowadays, the world's chemical coating industry must meet new challenges. Therefore, industrial enterprises must grasp the pulse of the development of the world's paint industry and be keenly aware of the trends in the market. In this way, new high-tech industrial coatings can be developed to keep pace with and promote the rapid development of our country's industry.